Don’t you hate it when you attend an event and get a gift bag full of brochures, coupons, and nothing else? I know we can’t always organise giveaways with a total value of $5,000 like the Oscars, but surely gift bags can offer something worthwhile. Ted Kruckel from Bizbash provided us the with these Dos [...]
Who knows what the future will hold?
Do you ever feel in awe of how far technology has come? Would you, if you knew that there is a device that will select and play songs based on your mood? Yes; we surmised as much. This month we’re taking our inspiration from entrepreneur Tomonori Kagaya, founder of Neurowear and Mico. Neurowear creates products [...]
5 Things for Event Managers to Consider When Selecting a Venue
Selecting the right venue is one of the most important factors in producing a successful event. It needs to serve it’s purpose logistically, drive attendance, and ideally leave a lasting memory in your clients and delegates minds! So what are the key steps in making sure you secure the right venue? Read below to find [...]
5 Ways To Use Twitter @ Your Next Conference Presentation
Twitter and other social media platforms are undeniably changing the nature of presentations. Real-time communications are now shared between the speaker, the audience, and others that aren’t even in the room – with the added comfort of being able to sit passively in the audience! Twitter makes it easy to engage, there is a risk [...]
Scent Marketing Case Studies
In last weeks blog, we discussed the powerful potential of scent marketing in events and exhibitions; including examples of scent strategies, how different scents attract different target audiences, and how these scents can be delivered. We decided that this week it would be beneficial to share with you some specific case studies of companies that [...]