April 2010

TFG INSIDER: TIPS, TOOLS, TOPICS, TRENDS

TIP: How Facebook Should Be Used For Business
When you have 15 minutes, check out this great video from Crowd Conversion on how facebook should be used for business. It’s an entertaining and content rich video that is guaranteed to get you excited about your facebook page and what it can do for your lead generation.

TOOL: Back Pack It
Back Pack It is an online tool that makes it easy for you to share information with your team. Keep your documents, discussions and schedules in one place. Described by the New York Times as a ”very cool organizational tool’.

TOPIC: 7 Reasons To Exhibit At Trade Shows
Due to the recent economy, it appears that companies have become more hesitant towards the idea of exhibiting at trade shows. It can all seem like too much effort and not to mention…an unnecessary cost.

Well – we think that trade shows are worth the effort and cost! Read our latest blog to find out 7 good reasons why.

TREND: iShadow
Levy Lighting recently launched iShadow – a new type of interactive lighting projection. Click here to watch a video showcasing this amazing new technology.

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TIP: 13 ‘Old School’ Marketing Techniques that Take Your Facebook Page From Wimpy to Wow
Check out this great article we found with some great tips on how to apply traditional marketing techniques to maximise your fan base and get the most out of your company’s facebook page!

TOOL: Mockingbird
Mockingbird is an online tool that makes it easy for you to create, link together, preview, and share mockups of your website or application. Great for working with clients in developing their event website.

TOPIC: Events With A Difference: 5 Ways to Use Art to Theme Your Event
If you want to create an event to remember, then forget classic backdrops and standard props. It’s time to start incorporating unusual artistic elements to your event, which are more likely to create a ‘wow’ factor, and get your guests talking! Read our latest blog and find out what TFG’s top 5 ideas are.

TREND: Inflate
Create striking bold and contemporary structures. These designs are in every respect the new generation of event and brand experience spaces. Check out this picture gallery.